Schneider Electric Organises Anti-Counterfeit Campaign

  • The Anti-Counterfeit Campaign’s strategy includes stringent quality control procedures and tools for product authentication, among others.
  • Schneider stresses that sub-standard products compromise performance and jeopardise safety.

With a new Anti-Counterfeit Campaign, Schneider Electric has reinforced its commitment to enhancing Nigeria’s energy sector with authentic and sustainable high-quality products. This campaign aims to increase consumers confidence in the integrity, dependability, and safety of Schneider Electric products through quality control procedures and tools to ensure a consistent standard of excellence.

Despite the recent challenges in the fuel supply, Schneider Electric’s energy solutions have proven to be authentic, efficient, and sustainable. The channels sales director at Schneider Electric, Nurudeen Oyedeji, states that the firm built these solutions on a foundation of authenticity, a principle he passionately advocates. Furthermore, Oyedeji highlights several challenges sub-standard products pose to individuals, businesses, and the economy.

He says, “Authenticity is non-negotiable for Schneider Electric. We firmly believe that sub-standard products compromise performance and, more critically, jeopardise safety. With Schneider Electric’s original products, our clients can have unwavering confidence in the reliability and safety of our solutions. Sub-standard products pose many dangers, ranging from electrical failures to devastating fires. These can result in power disruptions and equipment damage and even threaten lives in the worst-case scenarios. Schneider Electric fully comprehends the pressing need to offer authentic, high-quality solutions to avoid these potential risks.”

With Schneider Electric’s Anti-Counterfeit Campaign being a driving force across select Nigerian markets, including Oshodi and Alaba, over the years, Oyedeji speaks on the measures implemented to ensure authenticity. He adds that the Anti-Counterfeit Campaign’s comprehensive strategy includes stringent quality control procedures, tools for product authentication, extensive public awareness campaigns, management, and development of new and existing relationships with suppliers and distributors.

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